Gao Chao: Drive Future Growth Through Technology and Innovation

Recently, many die-casting exhibitions have come successively. YIZUMI has presented at GIFA 2023 in June and will present at the following CHINA DIECASTING 2023 & CHINA NONFERROUS 2023.

In this regard, we have an interview with Mr. Gao Chao, Deputy Managing Director and General Manager of Die Casting Machine Division of YIZUMI. He said: "We will become a powerful force in the global die-casting machine market. In the future, YIZUMI will continue to promote its global strategy and drive future growth with cutting-edge technology and product innovation by integrating global technology resources and increasing investment in R&D."

Build the talent cultivation system

Create authoritative pioneering teams in the industry

From the first high-performance cold chamber die-casting machine in 2004 to the world's leading "Big and Agile" LEAP9000T ultra-large die-casting machine in 2022, YIZUMI has manifested business increases in strength and size. By focusing on technological innovation and customer experience, it has maintained each generation of its die-casting machines at the forefront of the times and kept a firm foothold in the global market.

Talking about the core competence of YIZUMI, Mr. Gao Chao believes that while the construction of the hardware platform can be caught up, the process standard of assembly can be imitated, and the high-performance configuration may be adopted by the rivals over time, technical competence is the real core advantage of a company and the talent pool is the driving force of enterprise development and continuous innovation.

As a result, YIZUMI proposed the "Connect" concept to integrate European technologies and has repositioned itself from originally a Chinese enterprise to a global company.

In order to better connect advanced metal forming technologies and talents in Europe, YIZUMI invited Mr. Stefan Fritsche as the Chief Strategy Officer of Die Casting and Metal Forming in May 2019, responsible for the international operations and product development strategy of the Die Casting Machine Division.

In 2022, we invited Christoph Wernz to join YIZUMI as the Operation Director of the Operation Center of Die Casting Machine Division, responsible for the management of the Center and related technical management works. In addition, YIZUMI focuses on recruiting talents with a process background. YIZUMI has gathered experts and technical talents from all over the world, covering various professional fields such as mold, process, main machine units and peripherals, and automation units.

Part of international talents of YIZUMI

YIZUMI is committed to building a talent cultivation system in its field and creating an authoritative and influential pioneering team in the industry. In the future, YIZUMI will connect the technology from China and Europe, recruit more international high-end technical talents, and continuously improve its core competitiveness.

Focus on industry hotspots

Make a strong competitive in the field of integrated die-casting

In recent years, led by Tesla's application of large integrated die-casting in NEV chassis, the die-casting industry ushered in its Big Time. This trend is quickly spreading in the industry. What comes first is a complete equipment upgrade.

YIZUMI, a company good at early planning and quick decision, has also ushered in a new windfall. However, the integrated die-casting technology puts forward very demanding requirements for die-casting machines in terms of equipment weight and precision, which require die-casting machine manufacturers to take a leap forward.

YIZUMI's LEAP series die-casting machine aligns its performance and functions with the international first-class die-casting machines from the beginning of development, achieving substantial breakthroughs in the core technology through connecting global intelligence and paving the way for YIZUMI to enter the high-end market and customers.

Last year, YIZUMI developed and launched the LEAP9000T ultra-large die-casting machine, which is truly big and agile. With the maximum locking force up to 100,000kN, it can fulfill the needs of large integrated die-casting structural parts, facilitating the application and popularization of integrated die-casting parts.

In this regard, Mr. Gao Chao said: "As the 'industrial machine tool,' die-casting machine determines the level and capabilities of the manufacturing industry. Our technological breakthrough in die-casting machines is also the dream of our engineers and technicians. In the die-casting machine manufacturing industry, if your market share of the large-scale machines is low, you have no say in the industry and may even be knocked out of the game."

In order to better meet the needs of ultra-large die-casting machine production and assembly, YIZUMI's Ultra Large Die Casting Machine Factory was put into operation at the end of 2022. As the first ultra-heavy-duty die-casting machine plant in China, the facility is equipped with 300-ton overhead cranes to meet the needs for the assembly of 20,000 tons ultra-large die-casting machines. It has the annual capacity of 100 units of large and ultra-large die-casting machines, which will help YIZUMI to become a leading enterprise in the field of "integrated die-casting."

Connect advanced technologies

Provide better die-casting solutions for customers

In April, YIZUMI held YIZUMI CONNECT 2023 (Die-Casting Session), delivering a strong message to the world that YIZUMI is determined to become a world-class company. Adhering to the tagline of "Think Tech Forward," YIZUMI forges ahead toward the goal of becoming the top three die-casting machine manufacturers in the world.

Now that YIZUMI is standing at a new starting point, how to achieve a breakthrough? It requires the company to grasp the changes in the market patterns and seize the new opportunities brought by the adjustment of the industry development approaches. At the strategic level, YIZUMI will build newer and stronger core competencies with a new strategy and a new image, strive to realize the upgrade of technology and products, market and customers, as well as production and operation, actively switch the competition strategy, embrace changes, better unite the upstream and downstream of the manufacturing industry, and accelerate the pace of enterprise towards globalization.

"The excellent performance and proven cost advantages of our products provide firm support for YIZUMI's transformation into a turnkey solution provider," said Mr. Gao Chao.

To this end, YIZUMI has redefined its position as a provider of the best cost-effective solutions for its customers in addition to advanced molding equipment system and service provider.

He explained, "YIZUMI has been focusing on products and technology as well as service enhancement. In addition to the die-casting machines, we provide our customers with die-casting production turnkey solutions. We offer comprehensive professional guidance and technical support in plant planning, equipment selection, automation, and peripheral equipment. In the face of Industry 4.0, YIZUMI is committed to providing the best ROI for our customers."

Although there are many uncertainties in the current market, YIZUMI always prioritizes technological innovation, seeks new breakthroughs in the core technology, and creates a global innovation platform to deal with the serious challenges in the industry. Furthermore, YIZUMI is accelerating its deployment in key global markets to enhance its market share overseas. In the future, YIZUMI will connect the world's advanced die casting technologies to provide better turnkey solutions to our customers!